About this tool
The Search Intent Classifier sorts a pasted keyword list into informational, commercial, transactional and navigational buckets. Everything runs locally in your browser, so the words you paste never leave your device and nothing you research is saved to a server. The tool is built for people who need usable output quickly: creators drafting the next video, bloggers planning a month of posts, marketers grouping phrases before writing briefs, and small business owners who want more descriptive ways to talk about what they sell. Instead of guessing which phrasing a reader might type, you start from a topic you already understand and expand it into a wider, better organised set of phrases you can edit, keep or discard.
How it works
Each keyword is scanned for signal words: brand and login terms suggest navigational intent, purchase verbs suggest transactional intent, comparison and price words suggest commercial intent, and question openers suggest informational intent. There is no hidden scoring model and no third-party data feed behind the results, which means the same input always produces the same output. Every phrase you see is assembled from your own words plus a curated vocabulary of modifiers, question openers, audience qualifiers and structural patterns that appear naturally in real searches and social captions. Because the logic is deterministic you can safely re-run a topic, tweak one option and compare the two lists side by side.
How to use it
- Enter your topic, keyword list or text in the input panel on the left.
- Adjust the options so the output matches the platform, intent or format you are writing for.
- Press Generate and review the grouped results on the right.
- Copy everything, copy a single line, or download the list as TXT, CSV or JSON.
- Use Reset to clear the workspace before starting a new topic.
Example
"buy trail shoes" lands in Transactional, "best running shoes" in Commercial, "nike login" in Navigational and "how to clean suede" in Informational.
Who it’s for
- Deciding which keywords deserve a product page versus a blog post
- Prioritising commercial phrases when budget is limited
- Auditing whether a site covers the full funnel
- Grouping a messy keyword export before writing briefs
Tips for better results
- Review the edge cases: a single word can flip the classification.
- Transactional phrases should point at pages people can act on.
- Keep informational and commercial content on separate URLs.
Limitations
Classification uses visible word patterns only and cannot see what a search engine actually returns for a query. SocialKeywords does not display search volume, cost-per-click, keyword difficulty or trend percentages, because inventing those numbers would be misleading. Treat the output as a well-organised starting point: keep the phrases that match what you can genuinely write about, remove the ones that do not, and validate anything commercially important against a data source you trust.